Without search engine optimization, no successful web resource is complete. This is a reasonably voluminous process, involving many operations and working with a lot of information. And of course, here you can not do without the help of reliable programs.

Specialist SEO tools help solve a variety of tasks, saving time and contributing to a faster result. Each digital professional has its own set because the Internet today has many services that help optimize. We invite you to get acquainted with the most popular programs among the CEOs.

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Formation of the semantic nucleus

One of the critical processes is solved much faster if you resort to the following digital assistants.

Keyword Planner

The selection and analysis of keymen are based on statistics of the popular google search engine. You can use the filter by country.

Rush Analytics

It’s also an excellent service to create a semantic core. In addition to the standard features, it has a practical option to form high-quality TK for copywriters.

Key Collector

Another simple and practical program to collect critical phrases and determine their competitiveness, cost, and effectiveness.

Analytics services

Without a quality analysis and monitoring, no promotion will be effective. And then come to the aid of SEO tools that allow you to quickly process the actions of users, traffic, and other important moments for the development of the site.

Google Analytics

One of the most straightforward and most accessible services that allow you to research many processes is up-to-date information for a promotional specialist.

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Bing Webmaster Tools

The service does a great job of analytics with critical queries. It’s convenient to explore the semantic core and report on it.

Internal optimization

Another essential tool for a CEO specialist is to scan a web resource to improve optimization quality. They should not be neglected because they help detect flaws on the site that pull it down, depriving rating positions.

Netpeak Spider

A helpful program for a high-quality and detailed audit of an online resource. It has flexible scanning settings, which provides a serious and reliable check.

Xenu’s Link

This service copes perfectly with the search for flaws that negatively affect optimization. These are broken links, unfilled image tags, and repetitive headlines.


A tool that allows you to analyze lairs, and with quite interesting and helpful options.

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Screaming Frog SEO Spide

Technical audit with this program is carried out for one or two. You can scan both individual pages and the entire project at once.


The services of this service are most often used by an SEO specialist remotely. It gives a complete picture of the external optimization of the web resource. In particular, it provides information about domains that refer to the site. It also points to the pages that most often come into their field of view.

Link Explorer

This is quite a massive index of links, which today is on the Internet. It has limited free and multifunctional paid access.

Link Miner

This is an extension for Chrome that helps you keep track of broken links. As well as a convenient system for viewing the primary metrics of links when searching to Google.

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With it, check the back story, compare link profiles, and do more, depending on the you-select package.

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Download speed

Specialist SEO tools are assistants in working with keywords and other elements of the site. Thus, a significant factor is a speed of downloading an online resource. You can check this figure with the following services.

PageSpeed Insights

An assistant from Google, which copes with its function perfectly. At the same time, it also gives recommendations to speed up a load of pages.


This service allows you to analyze the performance of an online project and demonstrates that it negatively affects you.


Excellent thing, allowing you to track the availability of the site around the clock. If you have any problem, you send an email or phone notification right away.


This is an addition to Chrome, which evaluates the availability of the Internet site on a 100-point scale. Convenient and understandable.

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A free product to evaluate the performance of The Pages of a Resource That Operates on WordPress.

Portal adaptability

If your web project doesn’t appear correctly on mobile devices, then it doesn’t exist. Adaptability is critical today, and it should not be neglected. Otherwise, the success of the project is out of the question. You can check the display on mobile devices with special programs.

Mobile-Friendly Test

Google test to test web page for adaptability, and if successful – to increase its ranking. If you find inconsistencies, you’ll get helpful advice on how to fix them.

Am I Responsive

A simple assistant, thanks to which you can see what the portal looks like on different gadgets. You can test all the pages if you want.

Mobile First Index Checker

A service that will help in the main factor of adaptability – the coincidence of all the elements in the desktop and mobile versions of the web portal.

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The best SEO tools are the ones that allow you to solve multiple problems at the same time. And such is also available on the Internet. Their application simplifies the SEA activities and reduces the time of work on the promotion of the project.


A good option for working on one web resource. This option is free of charge. It helps to audit the site, as well as form concise reports on the key.

SE Ranking

Another multifunctional platform that will be a good help for digital specials. It will be especially interesting for freelancers who do several projects at the same time.


Also, prevalent software, which is suitable for beginners and pros. Its capabilities are enough to solve the CEO tasks qualitatively and quickly.

SEO Promotion: Tools for All Life

Naturally, not all software is perfect in its functionality. Some duplicate each other’s capabilities. And so, each freelance specialist chooses what he is comfortable working with and what is not suitable.

The main thing is to understand that without virtual assistants, it will not be possible to promote the online platform. They allow you to automate labor-intensive and routine processes, save time, and will enable you to work more efficiently and efficiently.

Some platforms are so convenient and straightforward that even people can use them without a professional understanding of optimization. And those that imply interaction with specialists are quickly learned through blogs, seminars, and training.

To remain a successful freelance professional, you need to constantly learn and learn new technologies, techniques, and programs. Only so remote work will bring the expected results, both career and financial.

Do you have a list of proven software to work on?


Sanjay is a professional content writer at Onlineparttime.com and is working for several Magazines. As his major project, He is currently interviewing a number of freelancers and digital nomads.

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